Love this flyer for the Jubilee celebrations, captures what essentially the day should be about but also has a modern twist too. Style and substance are always key to getting yr promotional materials SPOT ON for any promotional work. I am GREAT believer in branding, whether it be the colour you use the style of font and even the tone you use when posting status updates. Its key to have a personality but also remember its not you, its yr business that yr are effectively speaking on behalf, which may mean toning down or even gearing up the confidence in how you say things. As this is the first blog, here is how I would like to develop it:
1. Tips and help on marketing
2. Updates on Great Deals Colchester - events, charity support, offers, deals and of course promote the businesses who are part of it?
3. Images, features, blogs, trends - all will be on here.
4. Social media - facebook, twitter, pinterest and more. Is it working for business? How to use it effectively and not get confused by what is essential and what is effectively just something nice and new to play with. I think we all panic about what works, what doesn't and what we should be using. There are no clear answers to this, but we can at least look at some facts and figures and see what works best for us.
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